About Ashley Vernick

Hi, I’m Ashley — founder of Luma Human Design — a 5/1 Self-Projected Projector with the Channel of the Alpha and the Channel of Logic, devoted to illuminating how each of us is uniquely designed to move toward the purpose our body already knows.

Luma translates to light, or radiance — because when you live as yourself, radiance unfolds naturally. Your path becomes clear. You meet those you’re meant to meet. Your inner direction illuminates the way forward, and you live a life that is truly yours.

I’ve always been fascinated by people — by the patterns, the ways we function, and the systems that shape how we move through the world. An investigator to my core, I’ve studied many frameworks, but none have brought the level of insight, specificity, and clarity that Human Design has. When I discovered it, everything I had been noticing in others and experiencing within myself, suddenly had a map.

Human Design is not surface level; it’s a study in the mechanics of how an individual’s energy moves, interacts with others, and travels through life. For me, the piece that made it all click was discovering I’m a Self-Projected Projector living in a Generator-dominated world. It was both liberating and devastating.

The first year of my experiment felt like a kind of death. All of the ideas I had constructed about who I was “supposed” to be — the way I thought I should work, perform, achieve — were completely out of alignment with how I’m actually designed to function. I am an awareness being. I am here to see, to guide, to express loving truth spontaneously through my voice. I am not here to “do” in the constant, energy-driven way the world expects.

Up until that point, that was all I had ever done — pushed, strived, overextended, measured myself by output and accomplishment. But that is not the life of a Projector. In fact, it leads straight to deep burnout. In Human Design, it’s called living in your “not-self.”

Learning to let go has been — and continues to be — a process. Deconditioning takes time, patience, and self-compassion. It’s a gradual journey of peeling back layers of conditioning and discovering the freedom in living as you are truly designed to be.

Now, I help others understand their own energetic blueprint so they can make aligned decisions, trust their body, and live as themselves — not who they were conditioned to be.

This work isn’t about belief. It’s about experimentation. It’s about embodied leadership. It’s about living in alignment — and having the courage to let your life reflect who you actually are.

I began my formal training in energy work and coaching in 2014, earning multiple certifications across modalities and deepening my foundation in intuitive and energetic systems. In 2020, I discovered Human Design — and it became the framework that brought everything together. Since then, I’ve been devoted to studying, experimenting with, and guiding others through the mechanics of their design. Human Design is now the foundation of my work — where leadership, logic, and embodied wisdom meet.